Simcha San Diego Kosher Catering

Keith Lord - Executive Chef, A graduate of the esteemed New England Culinary Institute in Vermont, Lord has honed in on his talent and creativity as a chef by opening two restaurants for San Diego's Ladeki restaurant group and working with companies such as 20th Century Fox preparing exotic dinners & banquets for the following acclaimed individuals, to name a few:

Prime Minister of India, Atal Bihari Vajpayee
Nancy Reagan & Betsy Bloomingdale
Aaron & Tori Spelling
Steven Spielberg
Ariel Sharon
Elizabeth Taylor
Sarah Michelle Gellar
Kate Hudson
Winona Ryder

Simcha Staff

In addition, Lord has contributed recipes to and has been featured in In Style, Eating Well, Catering Magazine, and Simply Seafood Magazine and to Whole Health, a book of comprehensive health and nutrition. He continues his education through hands on training in restaurant kitchens and classes at the nation’s top culinary schools.

Lauren Cerullo - Account Manager, After earning a B.A. in Communications with Emphasis in Public Relations from San Diego State University, Lauren began her career in the consumer-product marketing field, focusing on development of wholesale foods. Driven by her passion for food, today she strives to create memorable events with unique and distinctive elements. Paying close attention to detail and using her innate knack for customer service, Lauren works to create unforgettable events that will be reminisced about for years to come.

Sheila Lebovitz - Community Liason, Sheila came to San Diego from Chicago, Illinois in 1985. In Chicago, Sheila and her husband, Norman, owned and operated 34 Sammy's, Lemmy's Red Hots and Sluggo's, a Chicago Sports Restaurant. Together Sheila and Norman built the first modular restaurants approved by the city of Chicago, the Unions and the UL. Building these restaurants for all five branches of the military, Sheila was a member of National Security and Industrial Association Food Division where she was the first woman president of this organization. Sheila has also served as a member of the Board of Directors of the Bernard Horowich Jewish Community Center for 30 years having served in every office including president and was a member of SOS. In San Diego, Sheila started a kosher catering operation called A Spoonful of Sugar which later became Sheila's Cafe and Bakery that developed kosher recipes and baked goods using no dairy products. The restaurant operated from 1999 to 2005 gaining an international reputation for kosher service. Sheila was given the nickname of The Bubby of San Diego.